Persuasive Speech Rubric Template printable pdf download

Persuasive Speech Rubric

Evaluator: ______________________________

Speaker _____________________________

Score ____________________

Topic _________________________________

Criteria

Effectively Accomplished

Partially accomplished

Not accomplished

Attention

Effective use of attention getting strategy (quote,

Use of relevant attention getting strategy,

No attention getting strategy was evident.

statistic, question, story, etc.) to capture listeners’

Getter

but did not seem to adequately capture

No clear or relevant connection to topic

attention and to introduce topic. Attention getter is

audience attention and/or lead to desire

and/or speech purpose.

relevant and meaningful and seemed to gain the

outcome.

desired response from audience.

Thesis

Speaker clearly formulated and stated thesis

Thesis is clearly implied, although not

No thesis statement (implied nor explicit).

Statement

statement during the speech introduction. Thesis

explicitly stated. Topic is clearly identified,

Main points are not clearly identified,

statement identifies topic and

but main points are not clearly previewed.

audience unsure of direction of the message.

encompasses/previews main points.

Connection

Clearly stated the relevance of topic to audience

Topic seems somewhat relevant to

Topic seems irrelevant to audience needs

w/Audience

needs and interests. Thoughtful audience analysis

audience, but not explicitly stated. Vague

and interests. No attempt made to connect

reflected through choice of topic and supporting

reference to audience needs and/or interests.

topic to targeted audience.

evidence.

Subject

Depth of content reflects knowledge and

Provides some support for main points, but

Provides irrelevant or no support.

Knowledge

understanding of topic. Main points adequately

needed to elaborate further with

Explanations of concepts are inaccurate or

substantiated with timely, relevant and sufficient

explanations, examples, descriptions, etc.

incomplete. Listeners gain little knowledge

support. Provided accurate explanation of key

Support is relevant, but not timely.

form presentation.

concepts.

Organization Uses effective organizational pattern for speech

General structure/organization seems

Lack of structure. Ideas are not coherent and

purpose. Main points are clearly distinguished

adequate but some blurring between main

transitions are forced or blurred. Difficult to

from supporting details. Signposts are effectively

points and supporting details. Logical flow,

identify introduction, body, and conclusion.

used for smooth and coherent transitions.

but no clear signposts for smooth

transitions.

Logical

Presents sound arguments to support major

Some arguments are sufficiently

Arguments lack relevant and valid

appeal

claim. Arguments are supported with

supported but some unsupported

evidence. Information is incorrect

sufficient, relevant and valid evidence.

assertions are also present. Minor

and/or outdated. Many fallacies are

Reasoning is free of fallacies.

reasoning fallacies.

present in the reasoning.

Emotional

Effectively and ethically appeals to audience

Appeals to audience emotions (anger,

Fails to appeal to audience emotions. No

appeal

emotions (anger, fear, compassion, etc.) to

fear, compassion, etc.) to achieve the

attempt to use vivid or descriptive

achieve the persuasive goal. Vivid and

persuasive goal, but fails to observe

language to capture audience emotions.

emotive language effectively used to create

ethical responsibilities. Creates some

imagery to engage audience emotionally.

effective imagery through language.

Persuasive Speech Rubric Template

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