The Marketing Plan Template Page 8

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3. Have you made it easy for customers or potential customers to get more information
about your product(s) or service(s)?
Identify the need for warehousing of products and distribution channels (for example internet)
if not sold direct to buyer.
F.
Promotional Strategy
1. What is your current image in the marketplace?
• How are you perceived by your customers?
• Is this accurate?
What would you like your image to be in the workplace?
3. Will everything in your organization consistently represent the image you want to
project?
8

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Parent category: Business