The Marketing Plan Template Page 11
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16B. Personal Selling
C. Sales Promotion (coupons, freebies, name recognition, etc.)
D. Publicity and Public Relations
11. Are the benefits you offer being communicated effectively? (Indicate yes or no for
each of the activities listed above)
12. Review of Advertising: Does the audience for the media selected match your target
market profile?
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Parent category: Business