First Impressions - How To Deliver A Professional 30-Second Elevator Pitch Page 5

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Ivy Tech tips: Again, this may require more than a sentence but no more than three sentences.
Specifically describe what makes you different from other people with your education and experience
and what makes you the best at what you do. Think about how you would answer the following
interview question, “Why should I hire you?” Another way to think of this is how will you do the job
better than anyone else? What is the single most important attribute (skill, ability, experience,
education, characteristic) that sets you apart from others? If you are able, quantify it. For example,
“My education provides me with a thorough knowledge of current accounting practices and computer
accounting programs. Serving as the Student Government Treasurer has given me the opportunity to use
that knowledge to manage our $40,000 student program budget.”
Step 4: Your Call to Action
Write a single sentence that lets people know what the next step is that they need to take in order to work with
you. Our Financial Advisor might say, “Contact me to arrange a complimentary one-hour consultation to
discuss your retirement goals and talk about how you can finally achieve financial security.
Ivy Tech tips: You might want to indicate that you are interested in working for the person you are
speaking with and offer your resume. For example, Step 4 might look like this, “I am interested in
working at your organization and would like to share with you my resume that further highlights my
professional skills and accomplishments, along with my educational achievements.” Or, if you have
printed networking cards, you might offer the card with your contact information as a means to reach
you. Further action ideas: Ask an engaging question, such as “What advice do you have for me?”, “Do
you know any employers I should be contacting?”, “Will you provide me three other contacts in the
field so I may obtain further advice?”, or “May I call you for an interview?”. BE SURE TO ASK FOR
A BUSINESS CARD! Step 4 could also look like this, “Please accept my resume. May I have your
business card and may I call you for an interview and recommendations for other employers to
contact?”
Putting It All Together:
“I am Jenny Jobseeker, an Accounting student at Ivy Tech Community College where I have completed
coursework in Income Tax, Payroll, and Cost Accounting. I am presently employed part-time as a
customer service representative at XYZ Company where I practice strong communication skills daily. I
also carry a 3.8 GPA and am active in the Student Government Association at Ivy Tech where I serve as
the Treasurer. My goal is to begin my career as a staff accountant to make the best use of my skills and
education. My education has provided me with a thorough knowledge of current accounting practices
and computer accounting programs. Serving as the Student Government Treasurer has given me the
opportunity to use that knowledge to manage our $40,000 student program budget. I am interested in
working at your organization and would like to share with you my resume that further highlights my
professional skills and accomplishments, along with my educational achievements. May I have your
business card and may I call you for an interview and recommendations for other employers to
contact?”
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